Our philosophy is to deliver practical and simple marketing advice to drive every client toward their success.
- Act Justly – with integrity, always do the right thing for the client
- Demonstrate Kindness – respect those we’re working with and extend flexibility and understanding in the pursuit of success
- Stay Humble – it’s not about us, it’s about making our clients the hero
The Marketing Box is led by Julie Lawrie, and rotates in a skilled team of specialists with web development, digital marketing, copywriting, graphic design, marketing automation expertise, and public relations (PR) as needed.
Unlike traditional marketing agencies, we choose to bring in specialists who know your industry, customer type and environment when you need them for a project, rather than carrying the overhead of a team of generalists who sit on the bench. This leaner approach to delivering contemporary marketing services also means you hold a direct relationship with the specialist agencies or professionals, so that you can engage them whenever you need.
Julie has 20+ years’ experience in the field of marketing, and has worked in both Australia and the USA across a broad range of industries including building & construction, technology, Saas, finance, manufacturing, and professional service businesses – with publicly listed companies, funded start-ups, local SMEs, and global brands.
For the last ten years, she has specialised in working with small and medium organisations (<$30mil revenue), and currently sits in a range of Advisory roles with Executive Teams, to support business growth and development through a marketing lens.
THE STORY SO FAR
The Marketing Box officially opened in early 2013, but the idea for a lower price point marketing consulting service was ignited somewhere in 2005.
Working in a mid-tier accounting and business advisory firm, founder, Julie Lawrie worked with a range of medium sized businesses who applied her consulting recommendations and saw great results.
Julie also notice that the companies who could engage consulting services had considerable funds to engage external advice, but the group of small and medium sized enterprises (SMEs) who struggled to factor in fees for external help, were floundering.
Seeing a gap in services for lower priced marketing consulting, Julie created a business model that would deliver senior level marketing consulting services at a fraction of traditional prices.
The Marketing Box has just ticked over into a decade of delivering great growth outcomes for clients and building stronger marketing teams. If you visit the office, you can also see the ‘box of corks’ that validates each year the company has been in existence – because we believe in celebrating and recognising the wins (with a bottle of Champagne each year!), and choosing a position of gratitude for the journey so far.